Email Marketing Blogs

The New Email Creator is Here – Email Marketing Article

The New Email Creator is Here We’re. So. Excited. The new email creator [beta] is ready for your test drive.     For the last few years, you’ve been voicing your opinions and experiences about our newsletter creator. And we’ve listened. Our newsletter creator has gone through a massive transformation to help you send beautiful, engaging emails – faster and easier than ever. What’s new? Basically… everything! The best thing is, if you’re a paying customer of GetResponse – you can…

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The Role of Email Marketing in Real Estate Lead Nurturing – Email Marketing Article

The Role of Email Marketing in Real Estate Lead Nurturing If you thought email marketing was dead, think again. Even though many of us complain about it, the truth is we all love email. So much in fact, that we sent and received a total of 281 billion emails per day in 2018. And by 2022, that number’s expected to reach 333 billion. For marketing and sales pros, it’s not just about volume; it’s about ROI. Research shows email marketing…

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Get Inspired by These Webinar Invitation Best Practices – Email Marketing Article

Get Inspired by These Webinar Invitation Best Practices So you’re trying to help your colleagues hit their sales objectives, and you’ve come up with an awesome strategy… You’ll host a webinar, and invite everyone who could potentially be interested in your company’s products or services. Once the webinar’s over, your colleagues can then reach out to attendees and upsell them. Now, the goal here is to design a highly compelling webinar invitation email – one that’ll intrigue your prospects, and get…

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20 Proven Tips for Improved Results – Email Marketing Article

20 Proven Tips for Improved Results Whether you’re new to email marketing or consider yourself an expert, you likely want the same: to send the best email marketing campaigns. If you’re just getting started, read our beginners guide to email marketing first. Already know your way around? Read on and follow these 20 email marketing best practices that’ll keep your customers engaged, improve your ROI, and get your campaigns going in 2019 and beyond.   Table of Contents Use welcome…

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Everything You Should Know About Marketing Funnels – Email Marketing Article

Everything You Should Know About Marketing Funnels If you’ve run any marketing campaigns before, you’ve likely come across or maybe even used some form of marketing funnels – visual representations of the customer journey. While marketers are becoming more and more interested in them – and for good reasons which I’ll explain in more detail below – we found the informational chaos surrounding this topic discouraging to say the least.   That’s why in this article, we’ve decided to gather…

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Best US Cities for Professional Women – Email Marketing Article

Best US Cities for Professional Women Although the Equal Pay Act was passed in the early 1960s, women in 2019 are in a constant uphill battle to earn the same amount as their male counterparts. The wage gap continues to result in a lower overall median wage for women than for men in the same occupation. Industries based in science and math continue to be dominated by men with remarkably low percentages of the workforce being made up by women.…

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8 Inspiring Holiday Email Campaigns and What Makes Them So Good – Email Marketing Article

8 Inspiring Holiday Email Campaigns and What Makes Them So Good Ah, holidays – the time of year everyone who sells online has been impatiently waiting for. If there’s time to dazzle your audience, it’s definitely now. While there are many ways you can impress your customers, nothing beats a stunning holiday newsletter. To help your holiday emails stand out in the crowd (and the inbox!) better, we’ve gathered eight inspiring holiday email campaign ideas, along with examples and explanations…

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How to Make Your Employee Newsletter a Winner – Email Marketing Article

How to Make Your Employee Newsletter a Winner Although they’re  “just” for your own staff and colleagues, employee newsletters shouldn’t be taken for granted. Once you learn how to do internal email newsletters best, they can be effective communication tools. It’s important to thoughtfully craft them as a strong employee newsletter can serve an important role inside the organization.   Things you should know about Internal Email Newsletters:  Editor’s note:Want to give your email marketing a breath of fresh air?…

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27 Newsletter Ideas with Inspiring Examples – Email Marketing Article

27 Newsletter Ideas with Inspiring Examples The majority of people prefer receiving communication from companies through email (73% according to the DMA research), that’s why newsletters remain the essence of online marketing for most businesses. If done right, they effectively turn subscribers into satisfied customers and are a reliable source of revenue for your business. This article will provide you with some useful information to help you create great newsletters.   If you feel like you need a general overview…

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What is an Email Blast and How to Send it Right – Email Marketing Article

What is an Email Blast and How to Send it Right Love ‘em or hate ‘em, email blasts are still a thing. Whether you’re launching a new product, announcing a massive sales campaign, or promoting your new book – you’re most likely going to start with an email blast. Better yet, you’d start with an email campaign. Is there a difference? – you may ask. We’ll talk about this in a moment. You’ll also learn about the best practices you…

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